New York is a breeding ground for forward-thinking, daring concepts because it consistently draws in the world’s most creative minds—those highly experimental individuals who want to be inspired from all that exists in the city today, and who will make their mark in the world of tomorrow. It doesn’t hurt that New York City is rich in culture with its literal mile of museums and hundreds of galleries. Chefs flock here to invent and apply new dining styles, making it the restaurant capital of the world. It is also the place where the newest products and avantgarde styles hit the shelves first in trendy high-concept stores and eclectic boutiques featured in these pages. In essence, New York embodies everything what any cool city should aspire to be: exciting, rebellious, nonconforming, with an insatiable desire to reinvent itself and stand apart.