Local before arrival
The private members club recently brought its concept to South Beach. With a Collins Avenue address, a private beach, and the hit restaurant Cecconi’s, the Soho Beach House is an increasingly popular option for in-the-know travelers looking for something fresh on the oceanfront. The 50-room hotel offers contemporary suites with sleek design and dramatic ocean views. The Cowshed Spa is great to unwind and get pampered in—all before dining at Cecconi’s, where Italian delights grace the menu.
